What’s A Commercial Model?


Our Definition


Commercial models are people filmed or photographed for ads. They are also found in live commercial and web media. Anyone you see on television commercials is a commercial model. Commercial Models who earn good money. With that pay comes the expectation they can execute. There is a big crew working on the set. That crew is being paid as well. The longer a commercial shoot takes, the more it costs.

Important to note, commercial opportunities come along less often. A model must be cast by a casting director. They must attend go-sees. They may read lines for the client, casting director and production team for 2 minutes or less. In the end their persistence pays off with a high paying booking or its back to the drawing board.

What's A Commercial Model?

Tell Us More?


Commercial models are not always dazzling to look at. It doesn’t hurt mind you, but often clients are in need of families, or normal looking people. Sometimes, the quirkier the better. Whatever makes the audience remember the product or service is the key factor. Often, hundreds of models show up to audition for a particular booking. This can be a hard industry, and a very small percentage of people succeed. If they do, and book a national commercial for instance, they can earn a years pay from one job. You have to be able to take rejection. It can be worth it though when your face becomes a household name!

What's A Commercial Model?

How Can Forte Models Help?


Forte Models has been a staple vendor for clients nationwide since 2000. Our models are all versatile and professional. Although we primarily book models for trade shows, our team members are all experienced in commercial work as well. Call Forte Models today at 407-744-5451. One of our representatives will be happy to assist you in securing talent for all of your needs. We look forward to serving you!

We Offer The Following Models Nationally

Trade Show Models

Convention Models

Booth Hostesses


Promo Models

Lead Generators

Bilingual Models


Print Models

Convention Staffing

Commercial Models

Trade Show Staff

Costumed Models

Crowd Gatherers

Runway Models

In Ear Prompter Models

Demonstration Models

Car Models

Hair Models

Covid Enforcement Models

Forte Models is a licensed, insured, and bonded Talent Agency registered in the state of Florida: TA#-000666

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